Introducing Desi Mela

At Desi Mela, we enable India’s finest artisans, craftsmen, weavers and designers to express their talents by providing them a platform that would place them at the forefront.

Desi Mela is striving to provide a virtual meeting ground for the craftsmen, artisans, designers and weavers with their customers; so that the latter can ensure that the Handloom & handicraft industry receives its due.

Problems faced by the Handloom and Handicrafts Sector

The devastation caused by Covid-19 on the arts and crafts sector cannot be overstated. It would not be wrong to state that the novel virus has accelerated the death of an art form that was already facing humongous adversities.

For the longest time, India was known as the land of traditional arts and crafts. It would not be an exaggeration to state that the arts and crafts industry alongside the agricultural sector constituted the spine of the Indian National economy.

The demise of the Indian Arts, Crafts and Handloom industry would not only affect numerous artisans, weavers, designers and artists alongside our economy, but will also have a destructive impact on the cultural values of India, as the handloom industry is an important part of our nation’s traditional fabric since time immemorial.

What We Intend To Do

Desi Mela aspires to act as a catalyst in the resurgence of the Indian arts and crafts industry. To fulfill our aspirations, we intend to harness the potential of the skyrocketing Online Shopping industry. It is no secret that E-Commerce has only grown since its inception, but unfortunately, it has not been able to serve our own tradition of arts and crafts.

Through this website, we would like to uplift the esteemed community of Indian Artisans, Craftsmen, Designers and Weavers by creating an opportunity for them to sell their arts, crafts and handicrafts in this unique online store.

Even in the present day and age, there is no dearth of talent in the Handloom industry of India, but we have undeniably failed to provide a stage to our Indian Artisans, Craftsmen, Designers and Weavers. Expressing solidarity through words will simply not be enough.

Merely reiterating catchy slogans like, “Make in India”, and “Made in India” will not be enough. We need to Walk The Talk and Be Vocal for Local. It is high time that we step up and consolidate the position of the oldest art forms of our country and ensure that it is economically viable for our artists, designers, weavers and craftsmen to carry on our age-old traditions and leave a legacy that will inspire the future generations.

Desi Mela has decided to put money where its mouth is and has launched this online shopping website exclusively for our Designers, Weavers, Artistans and Craftsmen so that their artistic creations reach every nook, corner and heart of India.The Indian Dream

Instead of emulating other countries, it is time that India takes charge of its own destiny by going back to its roots and reintroducing its own traditional arts and crafts.

Desi Mela is not a business started to serve our own interests, but it is a movement to herald a prosperous new era for Indian artisans, designers, weavers and craftsmen so that we lay a strong foundation for “The Great Indian Dream” to be built upon.